Claire Holt has officially launched Saint Sirène, her first fashion brand, with friend and business partner Madeline Simmer. The collection grew out of Holt’s long search for the perfect white T-shirt and a year of development focused on fit, fabric, quality and everyday wearability.

The debut collection features three white-T-shirt silhouettes: The Best Friend, The Boyfriend and The Girlfriend. Holt and Simmer developed the three styles after discovering that there was no single “perfect” shirt for every wearer.

Credit: WWD

In a March 2026 interview with Spread the Jelly, Claire Holt discussed the career pivots that led her toward her new creative project, Saint Sirène. The conversation looks at Holt’s changing priorities and her move into fashion entrepreneurship alongside her friend and business partner Madeline Simmer.

The interview offers useful context for the project before its April launch, showing how Holt’s interests outside traditional acting developed into a new professional direction.

Credit: Spread the Jelly

Claire Holt opened up to E! News about her decision to step back from acting and reassess what she wanted from her career. Holt said that for years she had tried to fit herself into what she believed was “hireable” and “desirable,” but that her priorities changed as her family grew.

She also discussed how stepping away from television sets left her missing the intellectual and creative fulfillment of acting, and how running and other creative pursuits helped her find a new sense of community and purpose. Holt made clear that she is not necessarily closing the door on acting forever.

Credit: E! News